IT’S THAT FRESH
Sprite
Art Direction
2026



AGENCY Ogilvy

ROLE Creative Director, Art
CREATIVE DIRECTOR, COPY Tommy Dudley
GROUP CREATIVE DIRECTOR Nick Howard
GROUP CREATIVE DIRECTOR Nick Stoner
CHIEF CREATIVE OFFICER, NY & NA Guillermo Vega
EXECUTIVE PRODUCER Chloe Heller
GROUP EXECUTIVE PRODUCER Bronwen Lonsdale
BUSINESS DIRECTOR Nick Wachs
CLIENT PARTNER Nicky Beckett
GLOBAL CATEGORY LEAD Ian Gough
DELIVERY DIRECTOR Rhoanne Flanagan
GROUP STRATEGY DIRECTOR James Hall

DIRECTOR
Max Siedentopf
PRODUCTION COMPANY Division
DOP Mauro Chiarello
EXECUTIVE PRODUCER Smith
POST Cabin Edit Company (Amber Saunders), Electric Theatre Collective, Royal Muster (Mikey Pehanich)

Summer is a hot time with many (sold out) events surrounding it, but that doesn’t stop everyone. The ones who make things happen don't take 'sold out' for an answer. They stay cool, do things a little differently, and crack open an ice-cold Sprite. Summer belongs to those who refuse to sit it out. They’re the real VIPs.

Some take summer as it is, some drink Sprite. It’s That Fresh.